How to Make Next Steps Easier to Choose

I’ve written about the importance of providing next steps that are easy, obvious, and strategic (see Think Steps, Not Programs and Making GroupLife On-Ramps Easy, Obvious, and Strategic).  I’ve pointed out that we need to build strategies that feature next steps for everyone in your ministry and first steps for their friends.  And I’ve ranted about the fact that a plated meal (versus a buffet) leads to a church OF groups.

If you’ve been along for much of this journey…you’ve probably read several of these posts.  If you haven’t, I’d encourage you to go back and familiarize yourself with the ideas in them.

I want to encourage you to watch this short TED presentation by Sheena Iyengar called How to Make Choosing Easier.  Best known for her work on the phenomenon known as choice overload, Iyengar has delivered a real gift here for those who have ears to hear and eyes to see.  What she’s talking about has application for all of us.  If only we’ll listen.

Can’t see the video?  You can watch it right here.