Thinking Thursday: Finding the Problem Is the Hard Part

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instagram-founders-discuss-startInstagram Co-Founder Kevin Systrom believes building solutions for most problems is the easy part; the hard part is finding the right problem to solve. Here he opens up about how he and fellow Co-Founder Mike Krieger identified the problems they wanted to solve around sharing photos through mobile devices. He also reminds entrepreneurs to embrace simple solutions, as they can often delight users and customers (this is an excerpt from the full talk given at the Stanford University Entrepreneurship Corner).

Can’t see the video? You can watch it right here.

Every week I choose a video that I think you need to see and believe will inspire some new thinking. You can find the rest of the collection right here.

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