Rick Warren’s Newest Church-Wide Campaign: Transformed: How God Changes Us

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transformed campaign kitI had an opportunity over the weekend to preview the newest church-wide campaign from Rick Warren and Saddleback Church.  If I told you I look forward every year to the next campaign from Saddleback…you’d know I was telling you the truth, right?  Listen, Transformed: How God Changes Us is brand new, hot off the presses, and might be just what the doctor ordered for your church.

If the early part of the year is made for turning over a new leaf and a new beginning, Transformed is really well conceived.  Anchored in the apostle Paul’s profound truth in Romans 12:2, this campaign will guide and grow your church by exploring what the Bible has to say about every essential area of our lives: Spiritual, Physical, Mental, Emotional, Relational, Financial, and Vocational.

DVD-driven, Transformed is a 7 session study that accompanies a 7 week message series.  The national launch of the campaign is March 2nd, 2014 (this is actually when it begins at Saddleback).  Like all of Saddleback’s campaigns, this one is the complete package and is a true church-wide campaign with material for the whole family.

The DVD segments are classic Rick Warren.  It’s Rick 2.0, slimmer and the Hawaiian shirt has been replaced by a black t-shirt.  He gives all seven talks seated at a small table on a beautiful patio in southern California.  The talks average 25-35 minutes long.  I’d say for almost anyone else, they’d be a little long, but for Rick Warren, they’re right on target.  Still have to say…he is the master of this style of communication.

The small group study guide now includes a daily journal, the DVD based study guide, Sunday sermon notes, and devotional extras all in one resource. It’s really designed to be a keepsake for your members.  In addition, I noticed several innovative new wrinkles that I know you’ll find helpful (for example, a new section allows members to set 3 month goals for each of the sessions and another includes the complete answer key for the entire DVD).

The campaign starter kit includes many tools to help you customize the campaign specifically for your church. Includes Transformed logos, powerpoint templates, and web banners.

Beginning in March, 2014, there will be a free downloadable Transformed sermon series taught by Pastor Rick Warren.  In addition, a free Easter message, “Easter Changes Everything,” will also be downloadable.

This campaign is fully loaded!  If you’re looking for a theme that will help your congregation build a solid foundation, I can highly recommend Transformed.  I found myself thinking about when I’ll be using it and what it will mean to our congregation (even into the crowd with the right promotion), and I am really looking forward to this one!  I’m thinking it’s right on target!

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  1. Andrew Mason on December 17, 2013 at 12:00 pm

    Wow, looks like a dynamic resource. Thanks for sharing this Mark, just forwarded this to our Senior Pastor for future consideration.

  2. markchowell on December 18, 2013 at 7:14 pm

    Awesome! I think it is going to be very big.


  3. shane taylor on January 1, 2014 at 1:01 pm

    Mark, it looks like the national launch of this campaign starts on March 2 and there is a kick off message is on Feb. 23rd. Our church is jumping in with the Transformation campaign. When can pastors receive the sermon resources? Your blog article says in March and I am hoping to be able to look at these earlier than the week of the launch.

  4. markchowell on January 2, 2014 at 6:13 am

    Hi Shane…I have an email in to my contact at Saddleback for an update. I can tell you that in the past, sermon transcripts were available shortly after the message was given (which would be in March) and the powerpoint slides could be found on the resource CD-Rom (which is included in the starter kit).

    Stay tuned here. I’ll let you know what I find out.


  5. shane taylor on January 2, 2014 at 2:57 pm

    Thanks Mark. I look forward to hearing what you find out.

  6. markchowell on January 2, 2014 at 7:34 pm

    Here’s what I learned today:

    The campaign start dates have been moved up. THERE WILL BE 7 CAMPAIGN WEEKS

    Jan 19 Transforming My Heart

    Jan 26 Transforming My Health

    Feb 2 Transforming How I Think

    Feb 9 Transforming How I Feel

    Feb 16 Transforming My Relationships

    Feb 23 Transforming My Finances

    Mar 2 Transforming My Career

    Sermons and transcripts are usually available one week after they are delivered. So, to be safe, I would say that the “complete sermon series” will be available Friday, March 7th.

    I’d say if you’re looking for advance insight on the direction of the messages, you can have them early, but not all at once.


  7. shane taylor on March 28, 2014 at 7:45 pm

    Mark, because of an ice storm/church cancellation, we had to launch our 50 Days of Transformation a week later than we wanted. Last Sunday was week 3 in the series. Our church attendance broke the 400 barrier for the first time on a non-easter Sunday and we have 210 adults participating in transformation groups. Last year our church’s average attendance was 325. The numbers alone suggest that the campaign is a success, but the conversations groups are having and the lives of people that are learning to have a daily conversation with Jesus through the 50 day journal are going to be the real success story. We are soooooo pleased with the campaign. One family that joined a group had only been to our worship services twice. After one week in a group they were concerned. . . they loved it so much that they asked me what the plan is after 50 days because they didn’t want their group to end. So, Thank You Mark for suggesting this series. Shane Taylor, lead pastor @ http://www.leclairecc.com

  8. markchowell on March 29, 2014 at 7:06 am

    Wow! What an awesome report Shane! I love it! To sustain what you’ve launched, be sure and follow my suggestions in this post: http://www.markhowelllive.com/whats-next-when-and-how-to-promote-the-next-curriculum/

  9. Timothy Peabody on March 9, 2015 at 10:12 am

    Mark mentioned a free download of the Transformed study guide. Anybody seen one posted yet?

  10. markchowell on March 9, 2015 at 10:31 am

    Timothy, the free download I mentioned wasn’t the study guide. What is available for download was the Transformed sermon series and Easter Changes Everything. Those are still available with purchase of the Transformed Campaign Starter Kit: http://www.saddlebackresources.com/collections/transformed/products/transformed-campaign-starter-kit

  11. Timothy Peabody on March 9, 2015 at 1:48 pm

    Thanks for the quick response, Mark!

  12. Bernice Wilson Jooste on March 24, 2015 at 7:45 pm

    Hi wwhere can I buy and download the transformed workbook for our smallgroup Im so n the UAE

  13. markchowell on March 28, 2015 at 5:57 pm

    Hi Bernice…I am unaware of any downloadable workbook. You can find available resources right here: http://www.saddlebackresources.com/collections/transformed

  14. Justin on June 22, 2016 at 6:37 am

    Is this campaign easy for members to invite those who don’t currently go to church?

  15. markchowell on June 22, 2016 at 6:49 am

    The essence of the theme is that we all know we’d like to get better, to improve. Transformed is about becoming healthier (spiritually, physically, emotionally, etc.). We found that translated very well to unchurched friends, neighbors, co-workers and family.